Auto Purchase/ Lease Satisfaction Survey Template provides researchers a set of 25 questions which can be customized to gain insights about a customer’s purchasing experience. The automobile industry thrives on customer satisfaction and each automobile retailer ensures that their customers are content with the offered services. A sample questionnaire such as this one can be used to obtain information about whether the customers had a satisfactory visit or not, the quality of provided test drive, demographic details etc.
Purchasing an automobile is one of the basic necessities across the globe. Whether it is a student or a person going to a regular job or even just a parent, an automobile is one of is required to commute between destinations.
The Automobile sector is segregated in various classes namely the common passenger vehicles, the transport vehicles and the luxury vehicles. A purchase of an automobile is based on factors such as price, brand value, specifications but most importantly it’s service provided after the purchase. Service is one of the most prominent sectors when it comes to customer experience. It is very vital to know the manufacturer’s dedication towards providing service before purchasing a vehicle. It is something that plays a considerable role in the buying decision as to ease of access to service, tie ups with accessory manufacturers, orientation towards customer service etc.
An automobile buyer always does his research thoroughly considering all the factors and as a manufacturer, it is always profitable to give out relevant information and coax a consumer towards a purchase with your brand even before questions are forthcoming.